LAZARD ASSET MANAGEMENT

A digital insights program rises to the retirement challenge

LAZARD ASSET MANAGEMENT

A digital insights program rises to the retirement challenge

Even a distinguished asset manager with a 100-year legacy needs to generate ongoing awareness. To boost recognition of Lazard’s defined contribution (DC) expertise, we created DC Rising, a digital-first insights program to showcase the firm’s retirement thought leadership.

AWARDS

Gramercy Institute logo
Gramercy Institute

Asset Management Marketing Awards, Marketing Strategy B-to-B

Comunicator Award logo
Communicator Awards

Silver Award of Distinction

DC RISING WEBSITE

DC Rising Website

DC RISING ARTICLES

DC Rising Articles

Through an animated online magazine, proprietary research and a video insights program, Trends Transforming Retirement, DC Rising delivers active thinking to today’s plan sponsors and their retirement plans. With emerging insights and thoughtful perspectives, the program is helping the industry rise to the retirement challenge, while raising the profile of Lazard as the go-to leader in DC investment expertise.

Animations

TRENDS TRANSFORMING RETIREMENT VIDEO

ALL WORK